Start date: 01-10-2017
End date: 31-08-2018
The project WePAD is concerned with the analysis of implicit user information gained from website use for the purpose of personalising information offers.
Within the project a web-based system that manages content and records and analyses user interactions will be prototypically realised. This prototype will also be used to evaluate the underlying concepts (e.g. derivation of user interest from interaction data) as well as personalisation concepts (e.g. recommendation).